Kindle, A New Way To Read

Sunday, June 1, 2008

An Indonesian author tossed 100 million rupiah ($11,240) from a plane overnight to promote his new book, prompting a scramble for cash among poor residents below

Tung Desem Waringin showered the cash from the plane over Serang, 75km west of the capital, Jakarta.

About 500 people scooped up the money, organisers said.

Millions of Indonesians live on less than $US2 ($2.09) a day.

Waringin promoted his first book, a bestseller, in 2005 by riding a horse along Jakarta's main streets dressed as one of the country's most celebrated war heroes.

His second book is on marketing.

He carried out his latest stunt after being denied permission to shower cash over Jakarta.


06/02/08 6:16am